Happy Friday, friends, and thanks for joining us for #PPC News & Views!
From the Experts
Search Engine Journal
Pinterest Search Trends Show All-Time Interest in Travel: Finally some good news for folks in the travel industry: recent search trends show an all-time high in travel searches!
PPC Hero
Google Display Network Best Practices In A First-Party Cookie World: The times are a’ changin’ – Check out this post for how to best utilize Google Display Network with first-party cookies.
Search Engine Land
Microsoft Advertising blocks 1.6 billion ads while dealing with the pandemic, says annual ad quality review: Here are the numbers of removed and rejected ads and advertisers in Microsoft in 2020.
PracticalEcommerce
Walmart Expands Marketplace, Challenging Amazon: If you’re selling on Amazon already, you might want to consider Walmart next. This post tells you why.
Social Media Examiner
YouTube Analytics: How to Use Data to Inform Your Future Videos: We love YouTube and we love analytics. Here’s how to better marry the two for better future videos!
Savvy Revenue
How to Effectively Expand Google Ads into Multiple European Countries: This post is a great guide to moving into European markets in Google Ads.
From the Engines
Microsoft Ads
Introducing ad suggestions with auto-apply to boost ad performance
Outbrain
What Will a World Without Cookies Mean for the Open Web? Outbrain’s Point of View
From the Clix Team
Using Customer Reviews to Build Trust in PPC Campaigns by Michelle Morgan
Creating Responsive YouTube Ads by Tim Jensen
