Creating a successful website that brings in traffic can be tricky at times. However, it is completely doable, especially in 2021. There are so many opportunities that are yet to be explored.
As much as you can make a high-traffic website through a standard process of blogging and gaining traffic, there are some things you can do to eek out performance for such a website. After creating a 0-million visits/month website within 3 years, here are my picks of what to use and add to you blogging career to help take the breaks off any website.
Have a Trello Board
A Trello board is a must.
A Trello board is a board that you can use to add ideas and ‘cards’ to it. For websites, this could be:
- Article ideas
- Web development ideas
- New projects
A Trello board is basically what is known as a sprint board, which is part of the AGILE methodology for project management. AGILE methodology is extremely good for tech companies, and those wanting to stay flexible and are able to do work in small chunks – for this reason, it is a great addition for websites to use Trello boards.
You could create great ideas naturally with your own nogging. However, what you can do is turbo-charge your ideas with the added power of a search engine marketing tool.
What this does is help you determine what are your best ideas, potential opportunities, and so much more.
In actual fact, I think it is an absolute necessity, of everything on this list, that you get a subscription to SEMRush, Ahref, or Moz.
Crawl using the likes of Screaming Frog
Crawling a website for errors is a good form of maintaining the health of your website for search engines. Most notable, I look for 4xx and 5xx in particular, especially for external links too (as if you link to a page that is now 404, it reduces the UX of your site).
Typically, I would run a Screaming Frog crawl once per month, analyzing the data to fix any issues.
New Projects Consistency
When it comes to creating a website with traffic, you might find a way of being successful and stick to it. However, it is a great idea to trial and test new ideas out all of the time. This is because:
- If the idea fails, you’ve learned lots!
- If the idea does well, stick more resources into it!
So either way, it’s a win-win. Without trying new ideas, you will never know of the opportunities you miss. As once Michael Jordan once said, relating to basketball, you miss 100% of the shots you don’t take.#
Some of my best ideas come from some of the craziest ideas – so don’t be afraid to stick some of your time and money (5-10% I usually go for) on something completely new.